What Digital Assets Mean to Me (and How They Can Create Real Income)

Learn how I'm building income from digital assets — real tools, quiet progress, and a desire to spend more time with my daughter.

The Hopeful Tree

13 October, 2025

INTRODUCTION

When I first heard the term “digital assets,” I thought it sounded complicated. But after spending some time in this space, I realised it’s actually quite simple — and more powerful than I expected.

For me, digital assets are things I build once that can keep working even when I’m not. That could be a landing page, a simple download, an affiliate product, or even a T-shirt design. If it lives online and can generate income without needing me 24/7, it’s a digital asset.

And right now, that’s what I’m building my future on.

WHAT I MEAN BY DIGITAL ASSETS

I like to keep things practical.

A digital asset might be:

  • A blog post with affiliate links
  • A landing page that promotes a useful tool
  • A digital product like a guide or mini-course
  • A print-on-demand design
  • An email opt-in that builds relationships and trust


Over time, these pieces start linking together. One email connects to one page, which links to one product — and suddenly, it’s more than just a page. It’s an ecosystem that earns.

I’m not building content just for the sake of it. I’m building with purpose — little systems that can grow over time.

WHY THIS MATTERS TO ME

Right now, I drive for Grab to make ends meet. It’s honest work, but the income disappears the moment I stop driving.

My daughter lives with her mum, and I want to spend more time with her. That’s what all of this is really about. I’m not chasing internet fame or fast money. I just want freedom — freedom to be present, to choose how I use my time, and to build something that could replace the hours I spend behind the wheel.

These digital assets are my way there.

HOW I SEE MYSELF

People ask me what I do for a living.

I tell them — I’m a digital asset creator.

That’s not just a title. It’s how I view my role right now. It may not pay the bills yet, but it’s where I’m putting my heart. It’s what I want to grow into.

Each small step matters. Quiet, consistent progress toward something better.

REAL EXAMPLES

Here are the kinds of digital assets I’m working on:

  1. Landing pages for affiliate tools I use
  2. Simple digital products — like checklists or downloads
  3. Print-on-demand merch — T-shirts and mugs with meaning
  4. Email signups connected to small value sequences
  5. Blog posts like this that can earn over time


Each one might only bring in a little. But stacked together, they start to form something real.

Build once. Earn again. That’s what a digital asset is to me.

CONCLUSION

This website — The Hopeful Tree — isn’t my main project. It’s the place where I document the process. Where I keep track of what I’m learning, what I’m building, and how it’s going.

If you’re thinking about starting your own online journey, don’t wait for perfection. Just begin. Learn as you go. Show up consistently and see where it leads.

And if you’re already building your own version of this — I’d love to hear what you’re working on.

Let’s keep planting. Something good will grow.